WizCommerce’s WizShop is an AI-powered B2B ecommerce platform built specifically for wholesale businesses who were tired of trying to make consumer-focused platforms work for their complex operations. Our system gives you everything you need without the headache of multiple plugins or workarounds.

You get native wholesale features like multi-level pricing, one-click reorder, infinite variants with swatches, bulk order management, sales rep tools, and seamless integration with systems like NetSuite, QuickBooks, and Fishbowl. Plus, our AI-powered features help you sell smarter with personalized product recommendations and intelligent search capabilities.

The best part? You can go live in under 30 days and start seeing results quickly! Book a demo and see why WizShop could be the perfect fit for your goals!

A solid B2B ecommerce system should include customer-specific pricing, bulk ordering capabilities, quote management, approval workflows for large purchases, and detailed product catalogs with specifications that matter to business buyers.

You’ll also want inventory management integration, sales rep access for field orders, reorder functionality (because repeat business is the best business), and robust reporting to track which customers are buying what.

Advanced solutions like WizShop include AI-powered search and recommendations to help your customers find exactly what they need faster, plus native B2B commerce portal features without relying on third-party plugins.

The biggest wins come from automating the time-consuming stuff that’s eating up your team’s productivity. Instead of processing orders manually or chasing down pricing requests, your customers can place orders themselves with their approved pricing already built in.

Your sales reps can take orders on the go, even at trade shows, with real-time inventory visibility. You’ll reduce errors from manual data entry, speed up your order processing, and give your customers the self-service experience they increasingly expect from modern B2B ecommerce software.

Many wholesale businesses using WizShop see significant improvements in order accuracy and processing speed, which translates to happier customers and more repeat business. Our B2B ecommerce platform handles these complex wholesale B2B website workflows seamlessly.

Start by looking at platforms built specifically for B2B rather than consumer platforms with B2B features bolted on. You want native wholesale functionality, not a collection of plugins that might break or slow things down.

Consider how well the platform integrates with your existing systems. If you’re using an ERP or accounting software, seamless integration is crucial for maintaining accurate inventory and financial data.

Look for platforms that support your specific business model, whether that’s custom pricing lists, a B2B customer login portal, zero plug-ins or one-click reorder. WizShop, for example, offers advanced features like customer approval flows and a unified sales view that many other B2B wholesale ecommerce platforms lack.

B2C platforms focus on individual consumers making quick purchase decisions, usually with fixed pricing and simple checkout processes. B2B ecommerce platforms handle the complexity of business buying, where purchases often involve multiple decision-makers, approval processes, and relationship-based pricing.

These platforms support features like customer-specific catalogs, tiered pricing, credit terms, bulk ordering, and integration with business systems. They’re built to handle larger order volumes and more complex transactions than typical consumer purchases.

The user experience is also different. B2B buyers want detailed product specifications, easy reordering of their usual items, and tools to manage their purchasing across their organization. 

That’s why WizShop includes features like AI-powered product search and one-click reorder flows that create a cohesive B2B ecommerce portal experience.